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Why Tiles Navigation

Tablet technology has already changed the computing landscape forever - it quickly evolved from a fad, to a trend, to a paradigm! The research below showcases this paradigm shift as your users are already using tablets today! In addition, much larger cell phones ("phablets") are upgrading the user's ability to read documents and will play a factor in 2014 and 2015.

But not just for tablets/phablets/cell phones, the new tiles paradigm is also coming of age on desktops and laptops with the implementation of Windows 8! Windows XP has reached end of life, so Windows 8 is set to grow dramatically in the next few years. So not only are a huge portion of your users already on tablets, many of the rest are or will be migrating to a tiles interface.

Tablet use is strong and getting sronger
  1. IDC, Dec 2013: (reference)
  2. Gartner, Dec 2013: (reference)
  3. ABI Research, Dec 2013: (reference)
  4. Frank N. Magid Associates, Oct 2013, (reference) and PEW Internet, Jan 2014: (reference)
Tablets are used by all age groups
  1. 1. Pew Research Internet Project, Oct 2013: (reference)

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